vivo is among the top 5 vendors in the world, according to Gartner’s latest market report and is also an official sponsor of the next two FIFA World Cup tournaments. And to capitalize on its growing brand recognition today it announced its plans for expansion to six new markets in the following months.
The company will appear “soon” in Taiwan, Singapore, and Hong Kong. It will also make its European debut by launching official sales in Russia. The company also declared a push to the African market with sales in Morocco and Kenya.
The new countries will join the list, which already contained India, Thailand, Philippines, Myanmar, Malaysia, Indonesia, Pakistan, Cambodia and Bangladesh.
The brand aims to offer devices and “inspire confidence and self-expression in more young people”, meaning it will continue to manufacture devices focused on camera and audio experience. One of the latest phones, the vivo V7+, has a 24MP front camera with a selfie flash dubbed Moonlight Glow, Face Beauty 7.0 and Portrait Mode.
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